Online Reputation Management
When we want to learn more about a brand or a person, the first place we turn to is Google, which in turn points us to many of the digital footprints someone leaves online inadvertently. Searching for someone on Google is common when someone is looking to hire a person or do business with someone and they decide on it based on what they find. A stellar interview/meeting might be sidelined by a long forgotten byte that can come back to haunt you. Social Media Management plays a key role in keeping and enhancing your online reputation.
Online reputation management is the process of controlling what shows up when someone searches for you online. We'll help promote positive content to the top of your search results and push unwanted content (negative, irrelevant or competition) farther down to ensure that when someone searches for you, their results are populated with positive, relevant content about you.
We first identify if you have a problem or not. We then determine the extent of the issue and decide on a plan of action which involves multiple steps.
1) Creating and promoting positive content that you want seen
2) Set up multiple profiles and link them together to create a web of reliable positive brand
3) Work on pushing down negative content using multiple proven tactics
Please do note that this is something that isn't exact and each case varies depending on what kind of content needs to be buried and how many results there are. We typically work on an annual retainer and you should see positive results from as low as 3 months to 6 months depending on the amount of work.
We will continue to manage and your personal brand online and add relevant positive content for the duration of the contract. Needless to say, all of this is managed with utmost confidentiality and no one finds out that the results are managed by us.
“My crown is called content,
a crown that seldom kings enjoy”
We help you create relevant and quality content around your brand story. We have great content writers with experience and knowledge of multiple industries and can create highly engaging content to bring in more visibility for your brand.
"Creativity is piercing the mundane to find the marvelous"
Having great content is paramount, but we also need a lot of creativity to package this content in different and novel ways so that the consumer keeps coming back for more. We are always pushing the boundaries in terms of new and exciting ways to communicate the message and differentiate you from your competitors. If we package the content creatively, we are in a better position to monetize the content across various avenues online using various monetization techniques.